I saw this at CVS the other day, and since I was really happy with their Happy Booster blush, I bought it in a heartbeat, especially given the adorable packaging, and cute little heart shape in the lipstick itself.
So here's what the packaging says:
So maybe I went into this with the wrong impression, but since this only comes in two colors, a pink and a nude, I assumed that this would be sheer, more like a balm, that would just give lips a little glow, or boost.
I put it on when I got to work, and it ended up being much more pigmented, brighter and pinker than I thought it was going to be, like bubblegum, or Pepto-Bismol, which is not what I was hoping for, but I figured I'd leave it on and see how the color developed once it sat a little while. About a half an hour later, I looked in the mirror, and the product was all caked up on my lips. To be fair, my lips were a little bit dry that day, but still this is supposed to be a moisturizing product. So between the not so great color, and the cakiness, I returned it to CVS on my lunch break. I didn't even take a picture of what it looked like on, because my first instinct was to wipe it off, and wonder if any of my coworkers noticed. This one was definitely a disappointment, unfortunately. I really wanted to like it!